How to create personal business closeness that leads to a relationship?

Many times when someone says the word closeness, they talk about physical closeness. In a business environment there is closeness but it is expressed only by feeling and not physical contact. This closeness leads to a relationship.


This usually happens following these steps:

Step One - Chemistry - (usually at a networking meeting) Every time two people meet there is a kind of test that we do for each other, usually we are not even aware of it;

The way we test those who talk to us is by listening to their answers and stories; we want to find one or more common denominators,

In addition, we look at body language and smile to get the complete picture.

In a relatively short time, we have a conclusion about the person we talked to.

Following a brief meeting, there are usually two options:

1. An unequivocal decision is made - there is a desire to continue the relationship and to the same extent there is no desire to continue

2. No decision is made - there is a feeling it was nice to meet, but not enough knowledge to decide. In most cases, the connection happens later (or not)

Step two - Openness - (usually in 1X1 meeting) We talk about our business and also about life, family, interesting moments that reveal new sides. In a meeting where you feel comfortable talking to the other party, there is room to talk about personal things


Step Three - Relationship (Business Of course) - At this point, you set up to meet and go to conferences and networking, keep in touch with messages and phones, make referrals to each other, and always have a good feeling when there is an opportunity to meet.

Certainly, the more relationships you have created through networking events, the stronger your business will grow.

Good luck!


Our events philosophy is to meet in a relaxed and welcoming atmosphere with a glass of wine.

Our mission is to promote independent business owners wherever they are and this by business connections to help their business grow.