Recommend or not recommend - that's the question!
Recommendations are definitely our goal in networking, or as many call it - the bottom line.
In the end, if no one recommends us, there will be no referrals and customers will not come.
But ... as strange as it sounds - don't ask for it!
It is important to say – we are talking about a request for a recommendation from someone who is not familiar with our service and has not experienced it.
If you are asking for a written recommendation from a satisfied customer – it is certainly legitimate.
A recommendation should come from the personal will of a person we were able to create an excellent impression of and believe that the service we provide and the work we do will be top-notch.
Now there's a conflict here - how would they actually recommend me if I didn't ask for it?!
So the following should be followed:
Personal meetings - This is where you can give examples, tell about the successes you have had with clients, explain work processes, and showcase who our customers are and no better than this place to showcase our capabilities
Attend regular networking events (even if they are online) - there is great significance that people meet you again and again, so they will understand that you are here to stay.
Social Networking - If people don't see you regularly on a weekly basis, they won't remember you. Likes are not enough! Respond, add questions that spark discussion, post value with interesting content, and more
It's important to understand, that you can't do just one of the things listed here and expect the results, you have to do all three things and stick to it all the time.